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	<title>Comments on: Trends Update &#8212; Comparative Effectiveness and Personalized Medicine: Genetic Test Identifies Patient Subpopulation for Benefit, Avoids Wasted Money and Time for Others on Erbitux, Vectibix</title>
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		<title>By: Biotech Trends Update: A Personalized Critique of Comparative Effectiveness Misses the Mark &#171; The Cross-Border Biotech Blog</title>
		<link>http://crossborderbiotech.ca/2009/07/20/trends-update-comparative-effectiveness-and-personalized-medicine-genetic-test-identifies-patient-subpopulation-for-benefit-avoids-wasted-money-and-time-for-others-on-erbitux-vectibix/comment-page-1/#comment-1468</link>
		<dc:creator><![CDATA[Biotech Trends Update: A Personalized Critique of Comparative Effectiveness Misses the Mark &#171; The Cross-Border Biotech Blog]]></dc:creator>
		<pubDate>Thu, 18 Mar 2010 11:03:30 +0000</pubDate>
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		<description><![CDATA[[...] blog has noted on many occasions, CER is at its best when coupled with personalized medicine.  This post about KRAS genotyping is a great example.  This point is not lost on the Obama administration, which is aware of and sensitive to the need [...]]]></description>
		<content:encoded><![CDATA[<p>[...] blog has noted on many occasions, CER is at its best when coupled with personalized medicine.  This post about KRAS genotyping is a great example.  This point is not lost on the Obama administration, which is aware of and sensitive to the need [...]</p>
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		<title>By: Biotech Trends Update: Costs Savings from Personalized Medicine Sought by PBMs, Employers, Pharma Face Legal and Privacy Hurdles &#171; The Cross-Border Biotech Blog</title>
		<link>http://crossborderbiotech.ca/2009/07/20/trends-update-comparative-effectiveness-and-personalized-medicine-genetic-test-identifies-patient-subpopulation-for-benefit-avoids-wasted-money-and-time-for-others-on-erbitux-vectibix/comment-page-1/#comment-1350</link>
		<dc:creator><![CDATA[Biotech Trends Update: Costs Savings from Personalized Medicine Sought by PBMs, Employers, Pharma Face Legal and Privacy Hurdles &#171; The Cross-Border Biotech Blog]]></dc:creator>
		<pubDate>Thu, 04 Feb 2010 18:22:47 +0000</pubDate>
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		<description><![CDATA[[...] approaches to treatment have the potential to benefit all participants in the healthcare system, as the KRAS-Erbitux story has proven.  As Procter &amp; Gamble said when investing in Navigenics&#8217; funding round this week, [...]]]></description>
		<content:encoded><![CDATA[<p>[...] approaches to treatment have the potential to benefit all participants in the healthcare system, as the KRAS-Erbitux story has proven.  As Procter &amp; Gamble said when investing in Navigenics&#8217; funding round this week, [...]</p>
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		<title>By: Top 10 Cross-Border Biotech Blog Posts of 2009 &#171; The Cross-Border Biotech Blog</title>
		<link>http://crossborderbiotech.ca/2009/07/20/trends-update-comparative-effectiveness-and-personalized-medicine-genetic-test-identifies-patient-subpopulation-for-benefit-avoids-wasted-money-and-time-for-others-on-erbitux-vectibix/comment-page-1/#comment-1225</link>
		<dc:creator><![CDATA[Top 10 Cross-Border Biotech Blog Posts of 2009 &#171; The Cross-Border Biotech Blog]]></dc:creator>
		<pubDate>Sun, 03 Jan 2010 22:21:15 +0000</pubDate>
		<guid isPermaLink="false">http://crossborderbiotech.ca/?p=2661#comment-1225</guid>
		<description><![CDATA[[...] Comparative Effectiveness and Personalized Medicine (and another post in that series on KRAS genotyping) [...]]]></description>
		<content:encoded><![CDATA[<p>[...] Comparative Effectiveness and Personalized Medicine (and another post in that series on KRAS genotyping) [...]</p>
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		<title>By: Preventing Bias in Comparative Effectiveness Research &#171; The Cross-Border Biotech Blog</title>
		<link>http://crossborderbiotech.ca/2009/07/20/trends-update-comparative-effectiveness-and-personalized-medicine-genetic-test-identifies-patient-subpopulation-for-benefit-avoids-wasted-money-and-time-for-others-on-erbitux-vectibix/comment-page-1/#comment-1040</link>
		<dc:creator><![CDATA[Preventing Bias in Comparative Effectiveness Research &#171; The Cross-Border Biotech Blog]]></dc:creator>
		<pubDate>Tue, 20 Oct 2009 18:51:13 +0000</pubDate>
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		<description><![CDATA[[...] seems like another great example of personalized medicine informing a comparative effectiveness decision.  But, as the In Vivo Blog [...]]]></description>
		<content:encoded><![CDATA[<p>[...] seems like another great example of personalized medicine informing a comparative effectiveness decision.  But, as the In Vivo Blog [...]</p>
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		<title>By: Trends Update &#8212; &#8220;Personalized Effectiveness&#8221;: Amgen Gets Prospective Data to Back KRAS-Vectibix Plan &#171; The Cross-Border Biotech Blog</title>
		<link>http://crossborderbiotech.ca/2009/07/20/trends-update-comparative-effectiveness-and-personalized-medicine-genetic-test-identifies-patient-subpopulation-for-benefit-avoids-wasted-money-and-time-for-others-on-erbitux-vectibix/comment-page-1/#comment-786</link>
		<dc:creator><![CDATA[Trends Update &#8212; &#8220;Personalized Effectiveness&#8221;: Amgen Gets Prospective Data to Back KRAS-Vectibix Plan &#171; The Cross-Border Biotech Blog]]></dc:creator>
		<pubDate>Tue, 11 Aug 2009 12:04:43 +0000</pubDate>
		<guid isPermaLink="false">http://crossborderbiotech.ca/?p=2661#comment-786</guid>
		<description><![CDATA[[...] 11, 2009 &#183; Leave a Comment  A few weeks ago, when the FDA changed the labeling on anti-EGFR drugs, Amgen was pretty enthusiastic about &#8220;avoiding unnecessary treatments in patients [with a [...]]]></description>
		<content:encoded><![CDATA[<p>[...] 11, 2009 &middot; Leave a Comment  A few weeks ago, when the FDA changed the labeling on anti-EGFR drugs, Amgen was pretty enthusiastic about &#8220;avoiding unnecessary treatments in patients [with a [...]</p>
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